Thanks Katie for making the
announcement!
The article’s title assumes prior knowledge of organization
theory. But the abstract (posted below) and article itself are
more straightforward. In addition to colleagues from CASCI and
iSchool, I would also like to invite our HCI friends who work on
visualization and design to join this discussion on
beautiful
technologies and
technology fashions next Tuesday.
Abrahamson, E. (2011). The iron cage: Ugly, uncool, and
unfashionable. Organization Studies, 32(5), 615-629.
Abstract:
Historical studies reveal how organizational markets supplied
artifacts that became fashionable because they met not only
consumers’ cultural tastes, but also their technological
preferences. This article calls such artifacts
cultural-technological fusions. The digital mode of production
tends to generate more types of fashionable fusions, which replace
each other at a growing rate, and travel increasingly swiftly
across consumers globally. These changes in fashion markets
mandate a revised theory of fashion bearing on the organizational
production of digital culture-technology fusions and on the
characteristics of fusions so produced. This article’s theory
describes digital production processes enabling fusion’s rapid
visualization, creation, and awareness among global consumers,
production processes that create or reinforce three types of
fusions: ‘beautiful technologies’, that is technologies rendered
aesthetic; ‘efficient beauties’, that is aesthetic artifacts
rendered technologically efficient; ‘concoctions’, that is new
technologies fused with new cultural tastes. Finally, the theory
discusses the novel characteristics of the market supply and
consumption of fashionable fusions.
Ping Wang
University of Maryland, College Park
On 10/14/2014 2:33 PM, Katie Shilton wrote: